Which is considered a bigger prize for a carmaker?
Jul, 30 2023
Automotive Industry News
As a car enthusiast and, let's face it, a bit of a motorhead, I've been pondering a big question lately. What's the ultimate trophy for a carmaker? Is it scoring top marks in safety tests or having their model crowned as the 'Car of the Year'? Well, after turning the gears in my brain and burning some mental rubber, it seems the real checkered flag is innovation. Being the first to introduce new technologies or design concepts, that's what really sets a carmaker apart from the pack. So, my fellow petrol-heads, let's toast to those daring pioneers of the car world, as they truly are the winners!